Engineering Growth, Ensuring Viability

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Timely Articles on Growth Strategy and Creating Partnerships

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Scaling BD

5 min read

Scaling BD: Teams, Culture, and the Tech That Drives Growth

In a recent episode of Amplify, the podcast from the Association for Accounting Marketing, Brian Blaha, Chief Strategy Officer of Winding River...

Making Waves with Gian Pazzia

4 min read

Making Waves: KBKG's Gian Pazzia on Leading Through AI Disruption

In a recent episode of Making Waves, David Toth, Chief Growth Officer of Winding River Consulting, sat down with Gian Pazzia, Chairman & Chief...

Developing judgement, not just technical skill

2 min read

Developing Judgment, Not Just Technical Skill: A Materiality Framework for Leadership Readiness in the AI Era

As AI commoditizes technical work, professional services firms are confronting an expensive lesson: knowledge is no longer the differentiator....

Still thinking its a pipeline problem?

2 min read

Still Thinking Its A Pipeline Problem?: Why AI and New Work Models Are Breaking Leadership Development

Professional services firms worry constantly about their "leadership pipeline." Fewer people seem ready to step up. Fewer want the responsibility....

rethinking the accounting talent mix in age of AI

6 min read

Rethinking the Accounting Talent Mix in the Age of AI

The traditional accounting firm structure, based on a pyramid of leverage with junior staff feeding work to senior partners, is becoming increasingly...

Strategic framework for AI Success

4 min read

Define, Design, Deploy: A Strategic Framework for AI Success in CPA Firms

For managing partners, the AI question is no longer “if” but “how”—how to turn investment into measurable value without disrupting firm culture. In...

building an AI use case roadmap

6 min read

Building an AI Use Case Roadmap for Accounting Firms

Generative AI is no longer theoretical: it’s already reshaping the accounting profession. Tax software vendors are embedding AI copilots, Big 4 firms...

Today's keys to firm growth

3 min read

Today’s Keys to Firm Growth? AI and Value

Accounting and consulting firms must embrace new pricing models and artificial intelligence to remain competitive in a rapidly changing world....

3 min read

The Importance of AI Policies for Accounting Firms: Ensuring Responsible Integration

Note: this is an AI-facilitated article, devised using a custom AI prompt series from Winding River Consulting and generated via ChatGPT-4. It was...