Engineering Growth, Ensuring Viability

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Addressing Conflict as a Managing Partner

How to handle difficult conversations and know when to get involved. Addressing conflict as a managing partner and leading difficult discussions with partners are some of the most stressful, complicated, and dreaded for any managing partner. But they are necessary. Growth in leadership means doing the hard work, including addressing partner conflict and other issues…

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Digital Deep Dive Launches This March

Accounting-firms’ biggest growth threat can become its biggest asset, if firms adopt it now CLEVELAND, OH — January 25, 2022 — Winding River Consulting announces the launchof its Digital Deep Dive Summit (DDD), the only event of its kind for accounting firms looking to excel imminently. Created for managing partners, marketing professionals, and leaders responsible…

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How Digital is Changing Accounting

The compelling case for a firm digital strategy Marketing is complicated, and only becoming more so as digital factors in. Digital is changing accounting and has created a whole new playing field for firms to compete and grow. While some see digital as a business disruptor, it is, in fact, a relationship enabler. Especially in…

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How Do You Train a Remote or Hybrid Workforce?

This is a question on many of our minds. As we face the reality of long-term remote and hybrid work arrangements, the facts are clear: Accounting firms will need to find practical ways to connect with and train both on-site and off-site employees. This includes employees at all levels of an organization, and at every…

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Why Invest in Health and Wellness at Your Firm?

I remember one particular day during my 38 year tenure at my firm with great clarity. I drove into the parking lot and had an epiphany. Seeing all of the cars in the lot at that one office, it dawned on me that, as the firm managing partner, I was responsible for the people who…

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Where HubSpot Fits Into Your Go-to-Market Strategy Supporting Digital Growth

Accounting firms sell all types of financial products: tax, valuations, investment, compliance, consulting, cyber and more. Going to market with any product requires advanced planning, and there are many reliable tools available to streamline operations. In 2004, two MIT graduates created HubSpot, which is now recognized as the premiere inbound marketing system. Businesses of all…

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