Ideas & expertise for growing firms.
A collective of information through various types of media focused on leadership, growth, strategy and data in the accounting and advisory sectors.
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How Much Does Inbound Marketing Cost in 2024? [Comprehensive Guide]
Join Winding River Consulting as we unveil the latest insights on inbound marketing costs for 2024. Dive into our ...
Feb 07, 2024
It’s Time to Introduce Your Accounting Firm's Secret Weapon: The Client Success Manager
Discover how a Client Success Manager can transform your accounting firm's client experience, ensuring top-tier ...
Feb 02, 2024
Bringing Intentionality to Culture: Adams Brown Managing Principal Ben Wilson on Pairing Culture and Growth
In a recent conversation, David Toth, Chief Growth Officer of Winding River Consulting, sat down with Ben Wilson, ...
Jan 22, 2024
All Things Culture: A Recap of the Accounting Profession’s Winning Ways Conference
Some of the accounting profession’s top thought leaders communed for many impactful discussions around how to best ...
Dec 13, 2023
The Importance of AI Policies for Accounting Firms: Ensuring Responsible Integration
In this article, we will explore the significance of AI policies for accounting firms and highlight key elements that ...
Dec 13, 2023
Understanding Google Analytics 4: A Comprehensive Guide
If you're a marketer or a website owner, you've probably used Universal Analytics to track your website's performance. ...
Nov 30, 2023
The AI Revolution in Accounting Firm Content: A Paradigm Shift in Communication and Marketing
In this overview, we’ll explore the various ways that accounting firm marketing teams can start using AI technologies ...
Nov 30, 2023
Podcasting: A Powerful New Opportunity for Accounting Firms
For businesses, podcasting represents an underutilized opportunity to reach audiences in a uniquely intimate and ...
Nov 03, 2023
In the Blink of an Eye, Artificial Intelligence Is Transforming the Way We Conduct Business
Discover how AI and chatbots are revolutionizing business operations, enhancing customer interactions, and streamlining ...
Oct 10, 2023