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Timely Articles on Growth Strategy and Creating Partnerships

Digital

stand out

3 min read

The Myth of Differentiation — How CPA Firms Can Stand Out in a Crowded Market

"What is your firm's special sauce?" Welcome to another edition of Growth with Toth, where we explore strategies for leadership, growth, and success...

clicks to clients

2 min read

From Clicks to Clients: Enhancing Digital Sales Conversions for CPA Firms

Leveraging Digital Innovation to Transform Prospects into Profitable Relationships As CPA firms increasingly transition to a digital-first...

3 min read

Recap of the 2024 Digital Deep Dive Summit: Embracing the Future of Digital Strategy

Last week, the eagerly anticipated third annual Digital Deep Dive Summit took place, hosted by Winding River Consulting (WRC) with a compelling focus...

4 min read

Navigating the Digital Frontier: A Guide for Firm Leaders on When and How to Invest in a Digital Strategy

In the ever-evolving terrain of professional services, digital strategy stands as a beacon of innovation and progress. Yet, it's often relegated to...

digital strategy rain

2 min read

Cultivating Consistency: The Secret Weapon for Digital Rainmakers

Maintaining a healthy pipeline in the midst of client demands and busy lives can feel like an uphill battle. But when it comes to driving digital...

14 min read

How Much Does Inbound Marketing Cost in 2024? [Comprehensive Guide]

Question: How much does inbound marketing cost in 2024? Answer: Effective inbound marketing should cost 10-13% of a company’s annual revenue. Take...

3 min read

The Importance of AI Policies for Accounting Firms: Ensuring Responsible Integration

Note: this is an AI-facilitated article, devised using a custom AI prompt series from Winding River Consulting and generated via ChatGPT-4. It was...

7 min read

Understanding Google Analytics 4: A Comprehensive Guide

If you’re a marketer or a website owner, you’ve probably used Universal Analytics to track your website’s performance. However, the game has changed...

4 min read

The AI Revolution in Accounting Firm Content: A Paradigm Shift in Communication and Marketing

In today’s world, one technology dominates every conversation: Artificial Intelligence. It’s a technology that’s developing at a rapid pace, with...